January 30, 2015



On Wednesday, January 28, 2015, EU Business School (EU) hosted a preliminary Swiss Economic Forum kick-off event catered to the business leaders of the Romandie region, the French-speaking part of Switzerland, at their executive center, Château Maison Blanche, in the town of Yvorne. The Swiss Economic Forum (SEF) is Switzerland’s leading business conference that brings together some 1,350 CEOs and key business people. This year’s event will take place on June 4th and 5th, with the theme: Simplify – Mastering Complexity.

Distinguished members of the business, political and economic arenas who gathered at the Château Maison Blanche included former Swiss presidents, Dr. Adolf Ogi and Pascal Couchepin, and the economy ministers of the Vaud and Jura cantons, Philippe Leuba and Michel Probst. Prestigious members of the business world such as Urs Schäppi, CEO of Swisscom, Sevrin Moser, CEO of Allianz, Elmar Mock, CEO of Creaholics, Andréa Scherz, owner of Gstaad Palace Hotel, and Mike Vogt, owner of Vogard Worldtime S.A., also accepted the invitation. SEF was represented by Managing Director, Dominik Isler, and co-founders and co-CEOs, Stefan Linder and Peter Stähli.

Following a welcome cocktail, the event began with a welcome speech by Dr. Dirk Craen, President of EU Business School, Philippe Gex, Mayor of Yvorne, and Pierre Keller, President of the Office des Vins Vaudois. This was followed by a presentation of SEF by Dr. Adolf Ogi, Etienne Jornod, Chairman of Galenica AG/NZZ Media Group, and members of the organization. A standing cocktail dinner then gave guests the opportunity to network while enjoying the fine wine and Swiss delicacies on offer.

The aim of the SEF Romandie event was to bring together important members of the business community, create ambassadors to represent the Swiss Economic Forum and discuss both existing and potential synergies between French- and German-speaking Switzerland.

About EU: EU Business School (EU) is an international, triple-accredited, multicampus business school established in 1973. In addition to small, dynamic classes offered in English by expert faculty, EU students also enjoy an international environment. EU is ranked in the top 35 business schools in Europe and has also had the honor of being recognized by the Academy of Business in Society (ABIS) for its consistent dedication to corporate social responsibility.

For more information about EU, contact the Communications Department at +41 22 779 26 71 or, o

EU Business School Munich

Aussender: EU Business School Munich

Established in 1973, the EU Group is a collection of triple-accredited, multicampus, international business schools in Europe. In addition to small, dynamic classes offered in English, students also enjoy an international environment and both North American and European curricula. EU Munich is part of the international EU Group. Students are offered degree programs in partnership with two leading U.K. universities. Undergraduate students earn a U.K. state-accredited Bachelor of Arts (Honours) in International Business from the University of Derby. Successful graduate students are awarded a state-accredited MBA in International Business or MSc in International Management from the University of Roehampton.